Are Mobile-Friendly Websites Really A Business Necessity?

Mobile-Friendly Website

It is becoming a very common occurrence to see someone whip out his or her Blackberry, iPhone or Android, anytime of the day. Smart phones are the go-to tool for just about anything. The latest trend is wireless internet; allowing anyone to be on the internet wherever they are. What a convenient gadget!

With that said, businesses of all types need to be ready for the mobile revolution. Smart phone use is on the rise and access to the mobile internet with the touch of a finger is taking over. According to the International Data Corporation, smart phone vendors shipped 99.6 million phones from January to April of 2011. Last year, 55.4 million phones were shipped. That is a 79 percent increase! If you haven’t done it yet, now is a great time to bring your website to a smaller screen.

You may be thinking what is a “mobile” website? To make it simple and easy, a mobile website is a site that shows a carefully laid out and designed website specifically customized for a smart phone screen. Here are some reasons why a mobile website is a necessity for your business:

On-the-go: The lifestyle these days is fast paced and people want to find what they are looking for on the internet promptly and easily. Having a mobile website will allow customers to find you at the click of a button and will improve their user experience and satisfaction.

Brand Identity: A mobile website gets noticed and creates an immediate positive brand identity for your business. It shows that your business is aware of the changing technology and you are trying to make it as simple as possible for your customers.

Faster Download Speed: Internet speeds are faster then ever allowing for less waiting and more browsing for the customer. Mobile websites are specifically designed to fit mobile standards and fast download speeds.

Ahead of The Competition: The average browser only spends about 5 seconds looking at a website before deciding if they want to leave the site. If your website is not easily readable on a smart phone screen, they will move on to one that is.

Fuzzy Duck has developed effective, practical mobile websites for clients. Is your business interested in making your website mobile-friendly? Fuzzy Duck would love to talk during a free consultation meeting. For more information or to schedule a meeting, please call 952-449-6800 or email

Don’t forget to check out some of the mobile-friendly websites we’ve built – see them here!