Name & Tagline Development

What’s In A Name?

Selecting a business name is more than just a legal formality, it’s a key aspect of your brand identity. A name should be memorable, speak to your products and/or services, and help establish your overall brand personality and positioning. It sets the tone for how your company will be perceived by your target audience. The name will appear on everything associated with your business, so you’d better love it!

A tagline often accompanies a name as a phrase that further communicates your business’ mission, purpose, or benefits in a clear and sometimes entertaining fashion. The main goal of a tagline is to provide a point of greater connection and insight for your brand. Explore the possibilities of name and tagline creation and choose a combination of words that suit your business perfectly.

  • Differentiate yourself
  • Establish credibility
  • Build name recognition

How We Help

The brand strategists and wordsmiths at Fuzzy Duck will work together to perfect the right combination of words to represent your company and its offerings. Names can be on the nose or a little more abstract; it all depends on your style and goals!

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Through a series of questions and word exercises, we will uncover your inner brand vision that will guide us in the name selection process.

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We’ll conduct an exploration to determine name strength, domain availability and avoid similarities to existing names.

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Refinement continues as we narrow down the options – using our established goals as a guide.

Branding Projects

Featured Projects

Simply Gutters

Simply Gutters wanted to enhance its client base and image. Fuzzy Duck aided with branding, a mascot, logo, website, and truck wraps.

Maverick Wood Products

Maverick Wood Products needed a logo and visual brand as unique as their business. We developed assets full of texture and personality.

From the first seed of an idea to a full-blown business, we worked with Bold Vision to create their brand and launch their company.

Fuzzy Duck collaborated with CōV to bring this restaurant to life, handling branding, menus, website, copywriting, social media and more.

“You’re soo stinkin’ good at what you do! Love it! Please post right away! Many thanks!!!!

Lawn Doctor approached us with the opportunity to create an illustrated mascot for their company. The only must-have? It had to be a pig!

Working with Fuzzy Duck on behalf of Lawn Doctor of Greater Columbus has been a great experience!

Marvel Sewer And Drain

How we visualized a brand and amplified the services, personality, and commitment to client service that make them so special.

The fuzzy team is awesome. I use them for all my graphic needs. They also made me a great video!

Naming & Tagline Services

Build Recognition


Set the tone for how your company will be perceived with an impactful name. You’ll receive a curated selection of naming options that truly reflect your brand.


Create a tagline tailored to further communicates your business’ mission, purpose, or culture in a clear, entertaining fashion.

Additional Services

Logo Design

Watch your brand come to life with images, colors, and fonts that speak to your intended audience.

Learn More

Work Examples

Naming & Tagline Gallery